Navy Submarine shoot, how we did it
As I mentioned in the introduction to this post a short while ago, “What do you do?” my commission to shoot Royal Navy recruitment advertisements for Y&R Rainey Kelly was far and away the most complicated shoot I have ever done. There were 6 print ads that we shot all over the UK starting on the Isle of Skye in Scotland and including the beaches of Cornwall, the bridge of the aircraft carrier HMS Ark Royal in Portsmouth and finishing on the canals of Camden in London. In this post I am going to show how we took the ‘Navy Sub’ from a line drawing to a finished ad.
On paper the ideas were overwhelming. 6 print ads that would appear in mens magazines over several months. Each advertisement included multiple scenarios representing real life situations that you might ...
